Cover Image for Operation of The Verge and the production of The Vergecast.
Tue Dec 10 2024

Operation of The Verge and the production of The Vergecast.

In the episode of The Vergecast, the internal workings of the company, revenue generation strategies, the profile of the audience consuming the advertisements, and many other relevant topics are discussed.

Sometimes, the team at The Vergecast focuses on their own experience. They not only cover and analyze what is happening in the tech and media landscape, but they also face those same changes in their daily lives. The task of adapting to transformations in platforms and economies, while trying to find the best ways to do their work and share it, proves to be a complex process. For this reason, once a year, they dedicate an episode to reflect on how they function internally.

In a recent episode of The Vergecast, these topics are explored in depth. Editor Helen Havlak, who is in charge of the outlet, joins the conversation to discuss the recent implementation of a new subscription model: the reasons behind this decision, the pricing process, and the choice to keep some advertisements. She also shares her vision for the future of the outlet.

Then, Nilay Patel, the editor-in-chief and co-host of the show, joins the conversation to address other concerns that have arisen among the audience. Various aspects are touched upon, such as the nature of the ads read by the hosts, activities during commercial breaks, similarities he sees with a Montessori-style educational environment, his opinion on the redesign done two years ago, among other relevant topics. They thank those who sent in their questions, and while they couldn't respond to all of them, they made an effort to cover the most important ones.

This episode aims to be a space for transparency, in which the team at The Verge shared details about their operation and their reflections on the future.