I experimented with ChatGPT Search... and I might stop using Google to search for information.
Thus, contemporary internet research should be carried out.
Here is the translation to English:
More than two decades ago, a PCMag article coined the phrase "I search, therefore I Google," a statement that remains relevant today as millions of people start their day by searching on Google. However, recent advances in artificial intelligence, especially with the arrival of ChatGPT, suggest that this dynamic could change. Thus, in the not-so-distant future, it may become common to hear "I search, therefore I ChatGPT."
ChatGPT, developed by OpenAI, has proven to be one of the first generative artificial intelligence platforms with widespread popularity. The intention to integrate a search function into the platform was known and is seen as a smart move to improve the accuracy of its responses, which are often affected by errors and "hallucinations." By relying on indexed and updated web information, ChatGPT instantly becomes more competent. The advantage of a search engine powered by generative AI lies in its ability to maintain context and provide a more interactive experience.
When OpenAI announced its search project, I signed up for early access. Although I have a free ChatGPT account, I also accessed the advanced version with search functionalities. This feature is easily activated through a globe icon in the interface. By selecting it, the user is directed to ChatGPT Search until they choose to disable it.
Below, I summarize my impressions of this new tool in four key aspects:
- Fast
- Ad-free
- Accurate
- Visually appealing
At least in these aspects, ChatGPT Search offers a similar experience to what Google used to provide before the platform began prioritizing monetization. Unlike Google, which displays AI-driven summaries that push organic results to the side, ChatGPT offers clear and concise summaries, making information more accessible. When I tested the search to find the best turntables and DSLR cameras, I received structured answers and reliable sources for each result.
The fluid conversation shifted towards follow-up questions without the need to repeat the initial query. For example, when asking about the best camera for wildlife photography, I quickly received a concise and relevant analysis. Similarly, when asking for directions from Bryant Park to Dumbo in Brooklyn, ChatGPT used accurate sources and provided me with a subway map, demonstrating its ability to follow the thread of conversations.
Comparing it to Google, I noticed that while the traditional engine generates complete result pages that often divert the focus, ChatGPT maintains the continuity of the conversation, allowing users to go back and review previous interactions. However, it’s important to note that while ChatGPT’s search is currently superior in terms of interactivity and fluidity, Google still has the advantage in terms of results and tool integration.
It cannot be denied that Google has become a household name, while ChatGPT is still finding its place in the digital ecosystem. Despite the current advantages offered by ChatGPT’s search function, it's likely that at the end of this experience, I will return to using Google unless some tool is integrated that makes ChatGPT my default option.
